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The Unsung Heroes of Business Insights: Data Governance and Naming Conventions

The Unsung Heroes of Business Insights: Data Governance and Naming Conventions

by Jen Thompson | Data, Insight Hub

Hey there, business aficionados and data nerds! Ever tried finding a needle in a haystack? Well, that’s what sifting through disorganized data feels like. In today’s blog, we’ll discuss the under-the-radar superheroes of the corporate world: Data...
Why Every CEO Should Prioritize Analytics

Why Every CEO Should Prioritize Analytics

by Jen Thompson | Insight Hub, Strategy

Hello, business leaders! Ever heard the phrase, “What gets measured, gets managed”? Well, when it comes to growing your business, nothing screams “Manage me!” louder than marketing analytics. If you’re a CEO, this isn’t just another...
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Photo of Jen Thompson - EdgeWorks

Hi, I'm Jen!
I help businesses grow revenue with marketing strategies and data to track what works and what does not.

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Recent Posts

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A note on imagery: all of EdgeWorks' brand images originate from my prompting the artificial intelligence program, MidJourney, where I used terms related to Data Analysis, Scalability, and Fractals requested in my brand colors.

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